Requirement
Wembley wanted to promote their exclusive corporate membership boxes within the stadium and provide a handy giveaway to those using the deluxe facilities.
Solution
The single football stadium pocket map patented format was chosen as it was able to best promote the stadium facilities to clients and included a full stadium map that would be kept as a souvenir.
The Result
The football stadium pocket map was so successful that Wembley needed to re-order stock within the month as demand for such a handy, pocket-sized device was so high. Wembley were also delighted that recipients took the football stadium pocket map home as a keepsake of their visit, thus reinforcing the Wembley brand.